Senior Vice President, Product Marketing, Credit ServicesAt BNY, our culture empowers you to grow and succeed. As a leading global financial services company at the center of the world’s financial system we touch nearly 20% of the world’s investible assets. Every day around the globe, our 50,000+ employees bring the power of their perspective to the table to create solutions with our clients that benefit businesses, communities and people everywhere. Are you a strategic leader with a passion for driving impactful product marketing initiatives within the financial services industry Do you excel in crafting compelling product messaging that resonates with target audiences and drives business growth We’re seeking a team member for the role of Senior Vice President, Product Marketing, Credit Services to join our Team in the Marketing & Communications function. This role is located in NYC, with a Hybrid work arrangement.In this role, you’ll make an impact in the following ways:Drive commercial success of BNY’s Credit Services business by creating and executing marketing strategies aligned with business prioritiesCollaborate with product teams to understand the roadmap, develop positioning, and create go-to-market strategiesPlug into broader marketing initiatives across the enterprise and collaborate with other stakeholders across marketing to facilitate the creation, coordination, and communication of multi-channel marketing campaignsResponsibilities can include:Drive marketing strategies that support business priorities, with a focus on setting clear goals and quantifying commercial impactAct as a subject matter expert for the business from positioning through to sales enablementBuild product positioning, value propositions, and messaging that resonate with clients and the market to highlight our differentiationBuild knowledge about the products, the client segments they serve and the competitive environmentCreate and maintain a sales enablement suite of materials, building a growing set of marketing tools and literature to support demand generation, client lifecycle marketing, sales and account developmentIdentify product synergies across the broader enterpriseAct as cross-functional leader who unites marketing, sales, customer success, and product teams to drive business resultsCollaborate with business partners including product development, sales and relationship management teams whilst also collaborating closely with specialist marketing functions and communications teams to execute deliverablesTo be successful in this role, we’re seeking the following:Bachelor’s degree in marketing, business, communications, or related field; master’s degree preferred8+ years of experience in product marketing, with a strong track record of success in the financial services industryProven ability in developingand executing comprehensive product marketing strategies, including product positioning, messaging, and go-to-market planningPeople leader with strong leadership skills, with the ability to inspire and motivate teams to deliver exceptional results in a fast-paced, dynamic environmentExcellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organizationDeep understanding of marketing principles, customer insights, and emerging trends in product marketing within financial servicesCreative thinker with a passion for driving innovation and excellence in product marketing strategy development and execution#LI-HybridAt BNY, our culture speaks for itself. Here’s a few of our awards:America’s Most Innovative Companies, Fortune, 2024World’s Most Admired Companies, Fortune 2024Human Rights Campaign Foundation, Corporate Equality Index, 100% score, 2023-2024Best Places to Work for Disability Inclusion, Disability: IN – 100% score, 2023-2024“Most Just Companies”, Just Capital and CNBC, 2024Dow Jones Sustainability Indices, Top performing company for Sustainability, 2024Bloomberg’s Gender Equality Index (GEI), 2023Our Benefits and Rewards:BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter.BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.BNY assesses market data to ensure a competitive compensation package for our employees. The base salary for this position is expected to be between $100,000 and $175,000 per year at the commencement of employment. However, base salary if hired will be determined on an individualized basis, including as to experience and market location, and is only part of the BNY total compensation package, which, depending on the position, may also include commission earnings, discretionary bonuses, short and long-term incentive packages, and Company-sponsored benefit programs.This position is at-will and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation) at any time, including for reasons related to individual performance, change in geographic location, Company or individual department/team performance, and market factors.