Job ID NumberR3081Employment TypeFull timeWorksite FlexibilityHybridJob SummaryAs a Training Developer/Content Manager, you will play a crucial role in executing our content strategy across digital platforms.Job DescriptionWe are looking for a Training Developer/Content Manager for a full-time, salaried opportunity that is hybrid in Newark, DE. As a Training Developer/Content Manager, you will play a crucial role in executing our content strategy across digital platforms, including SharePoint, MS Teams, WordPress, and other technologies. The position will be responsible for ensuring that the platform(s) align with our client’s vision to support the effective and efficient adoption and sustainment of systems, processes, and procedures. You will collaborate with cross-functional teams to support the effective execution of training, communications, and stakeholder engagement. Your exceptional design skills and attention to detail when implementing these services, will enhance our brand reputation and support the client during a time of significant transformation.What You’ll DoDeveloping training content including webinars, self-pace learning modules, and other modalities to execute a comprehensive learning and development strategy that aligns with the company’s goals to transform and modernize their ways of workingDriving brand awareness, engagement and end-user adoptionCreating high-quality and compelling content across multiple platforms, including websites, blogs, social media, and email marketing campaignsCollaborating with cross-functional teams to gather information as needed, and to develop content that supports program initiativesImplement a content strategy that aligns with the organization’s objectives, effectively reaching various target audiencesCreate and manage al calendar to deliver timely content across various digital platformsEnsure publishing of engaging end-user friendly content, including training materials, and other content, including but not limited to blogs and newslettersCollaborate with designers, videographers and other stakeholders to oversee the content creation of visually appealing and multimedia-rich assetsMonitor and analyze content performance metrics, such as website traffic, engagement rates, and make data-driven recommendationsCreate dashboards and reports to highlight improved efficiencies and key performance indicators to highlight the success of various program initiativesEnsure brand consistency and compliance with the client’s style guide and voice across all content deliverablesManage and maintain content repositories, including content management systems (CMS), and ensure content is organized and easily accessible for future useWhat You’ll NeedRequiredBachelor’s degree in marketing, communications, journalism or a related field5+ years of experience as a content manager, content strategist or similar roleExcellent written and verbal communication skillsDemonstrated ability to create high-quality, engaging, content across digital platformsFamiliarity with content management systems (CMS) and a strong working knowledge of HTMLExperience using analytics tools to monitor content performanceStrong project management skills with the ability to prioritize tasks and meet deadlinesAn analytical mindset to interpret data and metrics and optimize content performanceSelf-motivated, proactive, and able to work collaboratively in a fast-paced environmentProficiency in content management and social media tools like HubSpot and/or BufferUnderstanding of user experience (UX) principles and web design best practicesDesiredMaster’s degree in marketing, graphics design, communication, journalism or a related fieldKnowledge of content marketing trends, audience segmentation, and persona developmentExperience in content strategy development and implementationKnowledge of SEO best practices and keyword research toolsFamiliarity with content distribution and amplification strategies, including social media advertising and influencer marketingPhysical DemandsAbility to safely and successfully perform the essential job functions consistent with the ADA and other federal, state and local standardsSedentary work that involves sitting or remaining stationary most of the time with occasional need to move around the office to attend meetings, etc.Ability to conduct repetitive tasks on a computer, utilizing a mouse, keyboard and monitorReasonable Accommodation StatementIf you require a reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employment selection process, please direct your inquiries to or (888) 824 – 8111.Equal Employment Opportunity Policy StatementIt is the policy of CAI not to discriminate against any employee or applicant due to race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or being a protected veteran. It is also the policy of CAI to take affirmative action to employ and to advance in employment, all persons regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or being a protected veteran, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment. Employees and applicants of CAI will not be subject to harassment due to race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or being a protected veteran. Additionally, retaliation, including intimidation, threats, or coercion, because an employee or applicant has objected to discrimination, engaged or may engage in filing a complaint, assisted in a review, investigation, or hearing or have otherwise sought to obtain their legal rights under any Federal, State, or local EEO law is prohibited.